The Bear Necessities
Our objective is pretty simple: We live for a journey on the path less-traveled… mountains, bikes, friends, and the feeling that comes from unplugging from the grind and tapping into nature.
Youth Performance Fit
Whether your little shredder is wearing their Cognative gear on their next ride or just hanging out with their friends, you can count on top-level comfort, quality, and fit.
Specs and Features
- High quality 60% ring-spun cotton and 40% poly blend
- This unique blend allows the shirt to be lightweight, super soft, durable, and you don't have to worry about it shrinking in the wash.
- Size up if you prefer a looser fitting T-shirt
Built for You
We believe in the freedom and positive benefits of cycling. Whether you are a beginner mountain biker, weekend warrior, Enduro racer, or just love riding bikes with friends, we built our MTB gear for you.