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Find the perfect men's, women's and youth mtb gifts here.

Cognative MTB Apparel

We keep our goal at Cognative simple: making clothes that let you focus on the trail. When your gear performs at the highest levels, you can stay focused on the adventure ahead—not on what you're wearing. We recognize that public land trails are key to the ride experience, and we’re committed to giving back. Through our 2% For the Trails program, we proudly support volunteer trail clubs to help keep the adventure alive. We've donated over $100K so far!

MEET THE PERFECT SHIRT

Your Custom Branding.


Our High Quality Jerseys and Apparel.

Fall Flannels are in!

Fall riding season is here—and so are our new Technical Stretch Flannels.

New Tech tees

Built with drirelease® fabric, giving you the soft feel of cotton with the performance of a jersey.

Berm Peak Collection

Shop Seth's newest gear and fan favorites.

Win this $17K bike!

Every entry goes directly toward preserving and rebuilding the trails that make WNC a world-class riding destination.

Men's MTB Pants

High-performance men's MTB pants collection designed to provide you with the ultimate comfort and protection on the trails.

Shop in Person at our retail store:

Cognative Cafe

3771 Brevard Rd Hendersonville, NC 28791

Mon - Fri, 7am-4pm
Sat - Sun 8am -4pm